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Glasshouse

Lumen Skin

A serum launch: key visual, ad sets and content

Model and product frames in one tone, cropped for every ad ratio.

A model with a serum dropper on white
Client
Lumen Skin
Industry
Beauty
Year
2025
Turnaround
1 shoot day · 10 working days

The brief

A skincare brand wanted clean, honest launch images that work online and on in-store displays.

Our approach

  1. 1Planned 1:1, 4:5, 9:16 and 16:9 crops on set, so nothing gets lost later.
  2. 2Natural skin retouching with no reshaping, in line with cosmetics advertising guidance.

Deliverables

  • 3 key visuals
  • 24 ad files across 4 ratios
  • 12 product packshots

Usage rights

Online and point-of-sale for 12 months, Thailand.

Team & credits

  • Photographer · Nok (sample)
  • Make-up · Sample Artist
  • Art director (client) · Sample AD

Sample case — fictional brand and details. Replace with your real work in site.ts.

Service

Photo 1 of 4

A model with a serum dropper on white
A model with a serum dropper on white

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